Completely updated and revised
"The most important book on the relationship of journalism and democracy published in the last fifty years." – Roy Peter Clark, The Poynter Institute
Just Released
A landmark study on what people watch and why.
The most exhaustive study ever of local TV news - what helps ratings, what drives viewers away, and what editorial approaches and story-telling techniques most influence viewership.
Project for Excellence in Journalism and Princeton Survey Research Associates, July 14, 1998
What are the narrative techniques journalists use to frame the news?
Do some stories contain discernible underlying messages?
Do these journalistic conventions of storytelling represent a set of professional predilections or biases, which contend with ideology and other personal perspectives in determining the nature of news?
The Project for Excellence in Journalism embarked on a multi-year study to try to answer these questions - examining the major biases that exist in the press and trying to quantify to what extent ideological bias exists.